SoftwareEngineer,Founder &Leather Craftsman
I'm Rémi, CTO at SEOPress and creator of Milo, the free subscriptions ecosystem for WordPress. I founded StoreUI, co-founded GuttyPress, and hand-cut leather goods under À la Française. Eleven years at Automattic on the WooCommerce team.
N° 01 - Journal
Selected writing
- 01
Free is not a price, it is a distribution strategy
I was Matt Cromwell and Zack Katz's guest on WP Product Talk to discuss a question I have bet a product on: can you monetize a WordPress plugin without paywalling the core? Here is the video, and the ideas I care most about from that conversation.
- 02
The paywall is the problem: why Milo will always have a free core
After 11 years inside WooCommerce and a front-row seat at the birth of Easy Digital Downloads, I am building a subscriptions plugin with no paywall on the core. Here is why, and how the money is supposed to work.
- 03
Checkout Summit 2026: a few days in Palermo I will not forget
A personal recap of Checkout Summit 2026 in Palermo. Great talks, great food, and the kind of conversations you only get when everyone stays under the same roof.
- 04
WooCommerce 10 Shareable Checkout URLs: Complete Guide with Examples
Learn how to use WooCommerce 10's new shareable checkout URLs feature to create custom links that automatically populate carts and redirect customers to checkout. Perfect for email campaigns, social media, and landing pages.
- 05
How to Optimize Content for AI SEO in 2025? The Complete Guide
With AI transforming search results through SGE and AI-powered answers, learn how to optimize your content to be featured and cited by AI search engines like Google, Perplexity, and ChatGPT.